Joe Lynch has amassed many years of experience working in the youth travel sector. He has worked in many specialist accommodation and tour operations providers including the Youth Hostel Association, Equity School Travel, Travelbound and Skibound amongst others.

Joe was also the chair of the Learning Away consortium, a group that campaigned for greater awareness and recognition of the benefits that residential educational experiences create for young people.

Joe is now an independent Marketing Effectiveness Consultant helping companies in our sector improve their profitability through better marketing and business planning.